Compliant.

Marketing.

Rhythm image of balls in purple desert
Rhythm

Hype fades.
Blocks stay.
Digital asset marketing with legal sanity included.

Image of toys
Rule

Compliance doesn’t have to be cringe.
Neither does your content.

KALM Group is a marketing and legal-adjacent advisory firm for regulated financial services. From crowdfunding platforms to fintech apps and wallet providers, we help licensed and license-bound businesses grow without compromising on compliance.

Since 2025

From Framework to Fabric

Design that speaks in code and compliance.

We don’t just build strategies. We shape entire ecosystems: visual, verbal, and regulatory. From crowdfunding platforms to consumer wallets, your audience expects clarity. Regulators do too. That’s why we partner with The Bitcoiner’s Pretties, our designLAB where bold meets structured.

What we actually do

besides fixing your panic-GPT legal questions.

Execution

Studio with lights

Go-to-market plans for compliance milestones, investor expectations, and legal timelines.

Regulated launches need more than pitch decks.

Fit

3D flower that is a planet

From licensing advisors to crowdfunding platforms, we connect the dots.

Your solution deserves the right ecosystem.

Compliance

Compliance melted glass frame

We speak fluent regulation.

From MiCA to platform terms, we align messaging and structure with legal boundaries without watering down the brand.

Precision

Pile of books

Copy with consequences in mind.

Every word we craft is aligned with your legal framework. From disclaimers to slogans, we keep your messaging sharp and safe.

Momentum

A glossy ball on a colorful background

Growth is good. Risk exposure isn’t.

We help you strike the balance between ambition and regulatory awareness.

Navigation

3D blue compass

Multijurisdictional complexity, minus the chaos.

We help you stay on course from structure to messaging.

Structure

Intersecting staircases

Complex funding, partnership, or licensing structures?

We draft, translate, and align them with your business goals. You won't need three coffees to understand them.

Strategy

3d brain

Your legal reality shapes your growth path.

Bring the tough questions.

Your challenges are complex. Your communication doesn’t have to be.

Your licensing requirements, product risks, and investor concerns deserve more than fine print. We help you turn them into clear, actionable communication systems your team and audience can trust and understand.
Whether you're building a high-stakes platform or launching your next campaign, we make sure you stay clear.

Perception Shift
Touchpoint Craft
User-First Web
Dimensional Thinking
Message Mapping
Narrative Flow
Context Tuning
Visual Logic

Collectively Experienced.
Uniquely Aligned.

Our backgrounds span regulatory advisory, fintech marketing, and legal infrastructure. We’ve supported license applications, translated compliance into communication, and worked with platforms where risk and reputation matter.

KALM Group brings this combined experience into one streamlined partner for your next step.

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LEGAL &
COMPLIANCE

"Turning MiCA into momentum."

Cross-border coordination, long-term brand building, Web3-native product support.

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STRATEGY & PROJECT MANAGEMENT

"Big ideas, properly delivered."

Full-stack project delivery from concept to post-launch - digital and IRL.

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OPERATIONS & BUSINESS DEVELOPMENT

"Execution with vision."

Cross-border coordination, long-term brand building, Web3-native product support.

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CREATIVE DIRECTION & VISUALS

"Emotional clarity through visuals."

Offline aesthetics translated to Web3-native storytelling - culture meets communication.

Suddenly, marketing came with consequences.

MiCA turned storytelling into a compliance sport. Most are still catching up. We're already playing.

2017–2020

Talk was cheap. Tokens weren’t.

Web3 marketing = vibes + whitepapers.
If it sounded moon-y, it sold.

2020 - 2022

Regulators noticed.

“Financial promotion” wasn’t just TradFi jargon anymore.
The crackdown began.

2023 - 2024

MiCA landed.

Suddenly, “community engagement” had to pass legal review.
Spoiler: most didn’t.

2025
Right pointing arrow

Marketing became a legal surface.

The gap is real.
Lawyers don’t do funnels.
Marketers don’t cite recitals.
We do both.

About us

K logotype
ata

Dr. Kata Stier

Mother. Bitcoiner. Strategic decoder.
Legal mind. Rebel heart.
Structure whisperer. Vision guard.
Law native. Narrative native.

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ti

Attila Üveges

Systems guy. Realist. Quiet driver.

Calm executor. Framework nerd.

Order first. Ego last.

Backbone. Builder. Buffer.

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encsi

Leona Üveges-Páll

Planner. Synthesizer. Team engine.

Brain meets grid.

Calm force. Idea sculptor.

Systems over slogans.

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áté

Máté Irsik

Street soul. Visual brain. Culture sponge.

Aesthetic operator.

No templates. Only moments.

Human lens. Sharp eye.

Proof - of - Visual

These aren't just visuals - they’re strategic tools.
From brand trust to regulatory alignment, we use design to deliver clarity, compliance, and connection.
This gallery showcases what happens when great ideas meet structure, and still look damn good doing it.

Bitcoin sunglasses on boy in cloudsSlave of ledges skateboarding illustrationCypher Ladybird illustrationBitcoin robothead3d cartoon girlChicken holding a fck the mica cup with bitcoin blanketSkateboards illustration
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